Total average circulation per issue: 7.49m
Total average circulation per issue: 4.17m
Total average circulation per issue: 3.8m
The National Magazine Company:
Total average circulation per issue: 3.49m
Total average circulation per issue: 1.56m
Total average circulation per issue: 1.63m
From this information, it can be deduced that the conglomerate which controls more of the industry is the one that circulates the most per issue. But, that also depends on how many magazines each conglomerate owns. In an Industry such as the magazine industry, where a lot of the success of the media produced is based upon an audience's reaction to it, the popularity of each magazine can also influence the amount of control a publishing conglomerate has in the industry.

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